Applied Kinesiology Liability Insurance.
Our Applied Kinesiology Liability Insurance provides essential protection for practitioners specializing in this unique modality. Applied kinesiology integrates muscle testing, biomechanics, and holistic wellness principles, making it a powerful tool for assessing and addressing clients’ needs.
However, with hands-on assessments and specialized techniques, there are inherent risks—including potential client injury, malpractice claims, or misunderstandings about treatment outcomes.
Our insurance safeguards you from these risks, allowing you to focus on helping clients achieve optimal health without worrying about legal or financial setbacks. With comprehensive coverage, including general and professional liability, our plans are tailored to the specific needs of applied kinesiology practitioners. Affordable and flexible, our coverage ensures peace of mind so you can practice with confidence.
Explore Massage Magazine Insurance Plus policy options to find the right protection for your kinesiology practice.
Massage Liability Insurance Cost
$169 - 1 Year
Our applied kinesiology liability insurance policy is tailored by years of experience just for healthcare professionals. We provide perks and benefits for applied kinesiology services that other professional liability insurance companies just don't - like free CEs, coverage for multiple modalities, more than 500 modalities and disciplines, and more.
$159 - Part-Time
Work fewer hours? Pay lower rates. This applied kinesiology liability insurance policy is designed for beauty and bodywork professionals who work fewer than 10 hands-on hours per week but still want high-quality massage insurance coverage.
$299 - 2 Year
Protect yourself with our two-year applied kinesiology insurance plus liability insurance policy that saves you $39 over the course of your membership. You get all the same perks and benefits as our standard applied kinesiology coverage policy and don't have to worry about a lapse in coverage for two years.
Already insured & looking to renew?
What Our Applied Kinesiology Insurance Covers
Applied kinesiology insurance from MMIP provides both professional and general liability coverage and additional safeguards that provide the best all-around protection possible.
Our Liability Insurance for Applied Kinesiology Therapists Provides Coverage Under the Following Areas:
General Liability Insurance: This is also known as “slip and fall” insurance. When you open your doors and start receiving clients, you’re also opening yourself up to general liability. A client tripping over a loose front door mat and injuring themselves is an example of an event that would fall under this coverage type.
$2,000,000 per occurrence, $3,000,000 per year
Professional Liability Insurance for massage therapists: Also called “malpractice coverage” or "public liability" this liability insurance protection is for the actual services you provide during a session. If a client reports an injury from your professional services, they may seek legal action to get compensation. These types of claims would fall under reflexology professional liability insurance.
$2,000,000 per occurrence, $3,000,000 per year (included with general liability)
Identity Theft Protection: Today’s Deep Tissue Massage therapists are exposed more than ever to the threat of a cyber incident stealing their personal data. If this occurs, our members get all the way up to $25,000 in identity restoration services.
Exclusive coverage perks and benefits included
500+ Modalities Covered—No Extra Cost
For one low price, you’re covered for over 500 yoga, massage, and beauty modalities like yoga therapy, Pilates, hot stone, reiki, fire cupping, sound healing and more. See all here.
Coverage That Follows You
You are covered wherever you practice in all 50 states, whether it's at your client's home, your office, their office, outdoors, or even online.
Free Continuing Education Courses
Included with your policy is access to 50 hours of FREE NCBTMB-approved online continuing education courses from Niel Asher Education.
Insurance Marketplace
Get access to affordable health, vision, and dental insurance coverage. Plus get the option to obtain Telehealth allowing you to consult with a physician 24/7/365—with only a $10 copay.
Disciplines and Modalities We Cover
General And Professional Liability Limits
What Is Applied Kinesiology?
Applied Kinesiology is a holistic technique that blends principles from chiropractic care, muscle testing, and energy work to assess and support the body’s structural, chemical, and emotional balance. Practitioners evaluate muscle strength and weakness to identify imbalances that may be affecting a client’s overall health.
This modality goes beyond traditional muscle testing by interpreting responses to specific stimuli, such as nutritional changes, emotional stressors, or manual adjustments, and tailoring therapeutic techniques accordingly. Sessions may incorporate chiropractic adjustments, acupressure, nutrition recommendations, or other complementary therapies to restore balance and improve well-being.
Do I Need Applied Kinesiology Liability Insurance?
If you practice or teach Applied Kinesiology, having liability insurance is a smart way to protect your career. Though not legally required in most states, insurance offers important protection against potential claims related to client injury, professional negligence, or scope-of-practice misunderstandings.
Whether you're offering this service as part of a larger bodywork or wellness practice or using it in a clinical or educational setting, liability coverage helps safeguard your professional reputation and provides peace of mind.
For more information, see our page on massage therapist license requirements by state.
Hear What Our Liability Insurance Members Have To Say
When the Unexpected Happens, MMIP Has Applied Kinesiology Practitioners Covered
See how trusted liability insurance supports Applied Kinesiology (AK) professionals across the U.S. with coverage built for real-world muscle-testing, movement, and assessment scenarios—whether you practice in a clinic, studio, or mobile setting.
The Muscle-Testing Strain
During manual muscle testingHands-on resistance testing used in AK assessments, a client reports mild discomfort but completes the session. Two days later, they develop shoulder pain and limited range of motion and allege your techniques caused a sprain. They’re demanding reimbursement for medical visits and threatening a professional negligence claimAllegation that services fell below accepted professional standards.
Your MMIP professional liability coverage activates to provide the means for legal defense and to cover eligible settlements or judgments—up to $2 million per occurrence—so you can keep serving clients while the case is handled.
The Taping Irritation
As part of your AK plan, you apply kinesiology tapeElastic therapeutic tape used to support movement patterns. The next day, your client reports blistering and a rash, leading to a dermatology visit and missed work. They file a claim alleging improper application and a product-related injuryInjury allegedly caused by a product used during services.
Your policy’s general liability (and products/completed operations where applicable) helps respond to covered third-party injuries, addressing medical expenses, legal defense, and potential settlements so one incident doesn’t derail your practice.
The Posture-Video Privacy Mix-Up
You record before/after posture & gait analysisVisual assessment often paired with AK muscle testing to document progress. Later, you post a clip on social media—face partially visible—without written consent. The client’s attorney sends a demand letter alleging invasion of privacy and unauthorized commercial useClaims tied to using an individual’s likeness in marketing.
Your policy includes protection for covered personal and advertising injury claims, including certain privacy-related allegations. MMIP provides financial protection and the means for legal defense so you can address the issue and refocus on client care.
Protect Your Applied Kinesiology Practice Today
Join thousands of practitioners who trust MMIP for comprehensive, affordable protection—covering AK assessments, muscle testing, taping, workshops, and more—wherever you practice in the U.S.
